Having recently been promoted to an Executive position in a Digital Engagement team in London, I am interested to further research into the opportunities out there for brands using social media. Social media is an exciting industry to work in as it is fast-paced, unpredictable and constantly developing. This also brings on challenges to brands who do not understand the opportunities of social platforms and who do not PLAN ahead.
Friday, 28 January 2011
Introduction to Blogging
Hi everyone, I'm Amy Nixon and am currently in my second year at Bournemouth University studying BA(Hons) Advertising and Marketing Communications. As part of a current unit; digital communications, I have designed this blog to help others and myself keep updated with our increased use of digital communications in advertising and marketing. I am keen to get going and discuss people's views on developing digital communications.
My blog will be kept up to date on a weekly basis and will provide interesting points for discussion, all opinions or concerns on topics are more than welcome and I will get back to you as soon as possible.
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